5 WAYS TO BUILD YOUR AUTHORITY ON YOUTUBE
INTRODUCTION Is your business utilizing the power of YouTube in your social media strategy? If you aren’t, then it’s high time that you do. Video promotion is become increasingly important for marketing a business in this digital age. It goes without saying that attaching a compelling image to your blog post will immediately increase the chances that it will be read and shared online. However, even these picture-perfect posts are being set aside in favor of video, a more passive form of information transmission. Even if you aren’t already utilizing YouTube, you may be wondering what else you can do to try and increase your fanbase, shares, and engagement. When it comes to increasing awareness of your brand, there's something intrinsically authoritative about a brand that makes its own videos. Videos seem to lend more credence and validity in a way that blog posts and more traditional strategies of marketing just can't. This is especially true since 86...